A poet was referred to me recently by a husband-and-wife publishing team for whom I do print brokering work. The couple publishes fiction and poetry, and they wanted me to help a friend of theirs produce a print book of poems about her recently deceased husband.
A husband and wife publishing team to which I broker printing just sent a 5.5” x 8.5” perfect-bound book to press. Even though they haven’t even seen a proof, now is the time to consider delivery. Now, not at the end of the process.
I received two pieces of direct mail this week that piqued my interest. In fact, I decided to keep them, and not just for this article. I wanted to think about why I found them unique.
A book printing client of mine is about to send a 5.5” x 8.5” perfect-bound book to press. She and her husband, a publishing team for literary books of prose and poetry, have circulated “galley-proofs” (lower production quality versions of the book for editors and reviewers to use for commentary), and the reader suggestions will have been introduced into the final-copy art files shortly.
I recently had the opportunity to try on a virtual reality (VR) headset for the first time in a computer store. It was a transformative experience. I totally lost awareness of the actual world around me as I explored a realm that seemed equally real. It was like a dream.